Three and a half years ago, I blogged about "celebrities" infiltrating our industry and trying to slap their names on products so that manufacturers could use their "star power" to sell those lines. Every time it's been tried, it fails. We have our own "celebrities", thank you very much.
Now I see that Paris Hilton - who probably doesn't know how to get her photos off her "phone camera-thingy" is being paraded out as the next celebrity to pitch scrapbook paper.
She's hot...but that's not...
Let's pit Heidi Swapp against Paris Hilton in a scrap-off. Blonde on Blonde - 30 minutes, 10 products, 5 photos. GO!